Logo Design Case Study for Alice Luedecke, Interiors of Macomb, MI

Alice Luedecke, Interiors is a Macomb, MI based company. Below is an abbreviated version of their creative brief that helped us create their unique logo design.

Please describe your business, product or service:

Turn-key interior design company . Cutting edge design . Furniture, flooring, window treatments, accessories, custom finishes, kithen & theatre room buildouts

Would you like a symbol or text based logo?
A variety of both.

Where do you envision using your logo?
WebSite,PrintedMaterials,Promotional Items (pens, golf balls, etc),YellowPages Ads,Newspapers (or Black & White Usage)

How many colors would you like to use?
2

Do you prefer your logo designed in CMYK or PMS colors?
PMS

How would you describe the effect you are looking for in your logo?
Cutting-Edge,Unique/Creative,Sophisticated

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