Logo Design Case Study for Pacific Personnel Australia Pty Ltd of Brunswick, Victoria

Pacific Personnel Australia Pty Ltd is a Brunswick, Victoria based company. Below is an abbreviated version of their creative brief that helped us create their unique logo design.

Please describe your business, product or service:
We are a recruitment company who recruit for permanent positions and provide temporary and contract staff and labour hire services. In addition to this we provide training courses. 1. Permanent recruitment: Administration, Accounting, Customer Service & specialised professionals, executive recuitment. 2. Temporary labour hire: Events staff, administration & accounting staff & specialised contract staff. 3. Bulk Recruitment: For larger clients we provide bulk recuitment, assessment centres, psychmetric & skills assessments. 4. We provide training services in MS Office suite, MYOB and specialised tickets. 5. Seasonal Recruitment: We provide staff to meet seasonal requirements. 6. Outplacement: We work with clients to assist retrenched workers in retraining and giving employment assistance Our clients are in the commercial, industrial, government, service & events industries. Our training clients are individuals upgrading their skills and companies upgrading staff skills. 

Would you like a symbol or text based logo?
A variety of both.

Where do you envision using your logo?
WebSite,PrintedMaterials,Embroidery,Large Signs,Promotional Items (pens, golf balls, etc),YellowPages Ads,Newspapers (or Black & White Usage)

How many colors would you like to use?
Not sure - you decide

Do you prefer your logo designed in CMYK or PMS colors?
PMS

How would you describe the effect you are looking for in your logo?
Cutting-Edge,Corporate,Modern,Traditional,Serious

If this your company information and you wish to update, Please contact us