Logo Design Case Study for Free Violet of Leesburg, VA

Free Violet is a Leesburg, VA based company. Below is an abbreviated version of their creative brief that helped us create their unique logo design.
Please describe your business, product or service:
Freeviolet provides the latest beauty trends and brands so women can incoporate them into their lives. Freeviolet understands women are short and time and are overburdened with information so it stands to provide relevant, easy to use beauty information.
Would you like a symbol or text based logo?
A variety of both.
Where do you envision using your logo?
WebSite,PrintedMaterials,Promotional Items (pens, golf balls, etc)
How many colors would you like to use?
2
Do you prefer your logo designed in CMYK or PMS colors?
PMS
How would you describe the effect you are looking for in your logo?
Clean/Simple,Sophisticated,Feminine
If this your company information and you wish to update, Please
contact us