Logo Design Case Study for You In Mind of Houston, TX

You In Mind is a Houston, TX based company. Below is an abbreviated version of their creative brief that helped us create their unique logo design.

Please describe your business, product or service:

I am a motivational speaker who is branching out in the area of interpersonal communication: workshops for all ages/businesses/community groups, motivational speeches for students, parents, seniors, various other groups, Keynotes, Emcee events,etc.

What type of mood, or “feeling” would you like to convey with your logo?

Would you like a symbol or text based logo?
I am not sure -- you decide

Where do you envision using your logo?
WebSite, PrintedMaterials, FullColorBrochures, Embroidery, PromotionalProducts

How many colors would you like to use?

What Graphical elements should we use in your logo?

What elements would you like to avoid?
Cutting Edge, Professional

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