Logo Design Case Study for Wilsons Embroidery of Mcneill, Ms

Wilsons Embroidery is a Mcneill, Ms based company. Below is an abbreviated version of their creative brief that helped us create their unique logo design.

Please describe your business, product or service:


What type of mood, or “feeling” would you like to convey with your logo?
sporty/flashy i want people to say thats cool...i want to put this on my hats,shirts and stationary. checkerd/flames/lighting/needle&thread ???some thing that stands out..

Would you like a symbol or text based logo?
I am not sure -- you decide

Where do you envision using your logo?
PrintedMaterials, Embroidery, PromotionalProducts

How many colors would you like to use?


What Graphical elements should we use in your logo?


What elements would you like to avoid?
Progressive, Exclusive, Bold, Daring, Fun, Friendly, High-Tech

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