Logo Design Case Study for Urology Associates Of North Central Ohio, Inc. of Mansfield, OH

Urology Associates Of North Central Ohio, Inc. is a Mansfield, OH based company. Below is an abbreviated version of their creative brief that helped us create their unique logo design.

Please describe your business, product or service:

We are a urology office (physician's group) providing a full spectrum of cutting-edge, latest technology urology surgical and office based services to our patients. Urology deals with male sexual health, female and male urinary tract system.

What type of mood, or “feeling” would you like to convey with your logo?
We are totally automated and computerized with electronic medical records. We deliver the most advanced care to our patients in the most efficient manner possible. I would like to have a logo that reflects our image as a compassionate, caring medical practice that delivers care, using the newest technologies, to our patients in the most high-tech, efficient way. Could also use UANCO on the logo instead of long name.

Would you like a symbol or text based logo?
I am not sure -- you decide

Where do you envision using your logo?
WebSite, PrintedMaterials, FullColorBrochures, Embroidery, PromotionalProducts

How many colors would you like to use?

What Graphical elements should we use in your logo?

What elements would you like to avoid?
Progressive, Friendly, High-Tech, Serious

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