Logo Design Case Study for Indoor Safety of Los Angeles, CA

Indoor Safety is a Los Angeles, CA based company. Below is an abbreviated version of their creative brief that helped us create their unique logo design.

Please describe your business, product or service:

we test for radon (a radioactive gas that causes lung cancer, kill up to 30,000 people in U.S only!), mold, electromagnetic field (that is generated from high power lines, cell phones and everything that plugs-in, shower filters (to filter chlorine in your shower) smoke detectors, CO detectors. We also sell the do it yourself kit for radon, mold, and electromagnetic field that are generally

What type of mood, or “feeling” would you like to convey with your logo?
very professional and serious

Would you like a symbol or text based logo?
Symbol -- this is a more abstract illustration with your company name typeset alongside

Where do you envision using your logo?
WebSite, PrintedMaterials, FullColorBrochures

How many colors would you like to use?

What Graphical elements should we use in your logo?

What elements would you like to avoid?
Progressive, Exclusive, Daring, High-Tech, Serious

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