Logo Design Case Study for Hopkins Automotive Sales & Service, Inc. of Seaford, DE

Hopkins Automotive Sales & Service, Inc. is a Seaford, DE based company. Below is an abbreviated version of their creative brief that helped us create their unique logo design.

Please describe your business, product or service:
We are a full service used car dealership. We sell cars, have a full service department (including towing), body shop and we sell all parts and accessories. 


What type of mood, or “feeling” would you like to convey with your logo?
Not sure, but considering professional sleek design. Not sure whether to use entire name or just Hopkins. This will be used on all advertisements, so we want it to be something very well known and easily recognized.

Would you like a symbol or text based logo?
Logotype -- this incorporates your company name into the logo itself

Where do you envision using your logo?
WebSite, PrintedMaterials, FullColorBrochures, Embroidery, PromotionalProducts

How many colors would you like to use?


What Graphical elements should we use in your logo?


What elements would you like to avoid?
Progressive, Expensive, Corporate

If this your company information and you wish to update, Please contact us