Logo Design Case Study for The Preschool Preppy of los angeles, california

The Preschool Preppy is a los angeles, california based company. Below is an abbreviated version of their creative brief that helped us create their unique logo design.

Please describe your business, product or service:

this is a preschool for children 0-6; this program is unique in that it has an academic program that uses classical music education and exposure to enhance the child's neurological development and intellectual capabilities.

What type of mood, or “feeling” would you like to convey with your logo?
the following words describe the mood we choose to illicit: trust, effectiveness, serious, confidence in the academic capabilities of staff and program; caring, nurturing; elite, special, one of a kind; first class; traditional but technologically current and progressive

Would you like a symbol or text based logo?
I am not sure -- you decide

Where do you envision using your logo?
WebSite, PrintedMaterials, FullColorBrochures, Embroidery, PromotionalProducts

How many colors would you like to use?

What Graphical elements should we use in your logo?

What elements would you like to avoid?

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