Logo Design Case Study for Summit Ministries of Lakeland, FL

Summit Ministries is a Lakeland, FL based company. Below is an abbreviated version of their creative brief that helped us create their unique logo design.

Please describe your business, product or service:


What type of mood, or “feeling” would you like to convey with your logo?
Outdoor, outfitter, expedition type design designed for 11-18 year olds

Would you like a symbol or text based logo?
Logotype -- this incorporates your company name into the logo itself

Where do you envision using your logo?
WebSite, PrintedMaterials, FullColorBrochures, Embroidery

How many colors would you like to use?


What Graphical elements should we use in your logo?


What elements would you like to avoid?
Progressive, Daring, Fun

If this your company information and you wish to update, Please contact us