Logo Design Case Study for RSI of Huntley, IL

RSI is a Huntley, IL based company. Below is an abbreviated version of their creative brief that helped us create their unique logo design.

Please describe your business, product or service:
Insurance for the Racing Industry. 


What type of mood, or “feeling” would you like to convey with your logo?
Professional and Fun.

Would you like a symbol or text based logo?
Logotype -- this incorporates your company name into the logo itself

Where do you envision using your logo?
WebSite, PrintedMaterials, FullColorBrochures, Embroidery, PromotionalProducts

How many colors would you like to use?


What Graphical elements should we use in your logo?


What elements would you like to avoid?
Bold, Corporate

If this your company information and you wish to update, Please contact us