Logo Design Case Study for Preferred Procurement Solutions of Long Beach, CA

Preferred Procurement Solutions is a Long Beach, CA based company. Below is an abbreviated version of their creative brief that helped us create their unique logo design.

Please describe your business, product or service:

We provide procurement services for mid-size manufacturers in aerospace and other industries. Our customers can supplement/support their current purchasing organization with our services or completely outsource the purchasing function to our company.

What type of mood, or “feeling” would you like to convey with your logo?
I would like a Professional, but trendy mood.

Would you like a symbol or text based logo?
I am not sure -- you decide

Where do you envision using your logo?
WebSite, PrintedMaterials, FullColorBrochures

How many colors would you like to use?

What Graphical elements should we use in your logo?

What elements would you like to avoid?
Progressive, Trendy, Bold, Corporate

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