Logo Design Case Study for Ken-Koat Group of Lewisburg, TN

Ken-Koat Group is a Lewisburg, TN based company. Below is an abbreviated version of their creative brief that helped us create their unique logo design.

Please describe your business, product or service:

We apply coatings to metals which include adhesives,and powder-coating. Most of our customers are suppliers to the automotive industry. We do not serve the public or retail.

What type of mood, or “feeling” would you like to convey with your logo?
Maybe I should leave this blank..but I think a professional or industrial look. I like your examples of symbols in the logo. I want more than the company name in a different font.

Would you like a symbol or text based logo?
I am not sure -- you decide

Where do you envision using your logo?
WebSite, PrintedMaterials, Embroidery, PromotionalProducts

How many colors would you like to use?

What Graphical elements should we use in your logo?

What elements would you like to avoid?
Progressive, Bold, Corporate

If this your company information and you wish to update, Please contact us