Logo Design Case Study for Applied Coating Systems, Inc. of Baltimore, Maryland

Applied Coating Systems, Inc. is a Baltimore, Maryland based company. Below is an abbreviated version of their creative brief that helped us create their unique logo design.

Please describe your business, product or service:

We are applicators of Teflon, Architectural, Industrial and Military paints and coatings. We apply the materials to customer provided material. We apply these materials via robotic spray, manual spray, etc.

What type of mood, or “feeling” would you like to convey with your logo?
Industrial / Manufacturing / Professional / Quality / High - Tech

Would you like a symbol or text based logo?
I am not sure -- you decide

Where do you envision using your logo?
WebSite, PrintedMaterials, FullColorBrochures, Embroidery

How many colors would you like to use?

What Graphical elements should we use in your logo?

What elements would you like to avoid?
Bold, Stable, Friendly, High-Tech

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