Logo Design Case Study for My Cleaning Service of Aurora, Illinois

My Cleaning Service is a Aurora, Illinois based company. Below is an abbreviated version of their creative brief that helped us create their unique logo design.

Please describe your business, product or service:

Cleaning. Home, Work. Whatever you need cleaned. We will eventually focus on post construction cleaning.

What type of mood, or “feeling” would you like to convey with your logo?
Fun, yet serious enough to take on only project. (Help me with this)

Would you like a symbol or text based logo?
I am not sure -- you decide

Where do you envision using your logo?
WebSite, PrintedMaterials, FullColorBrochures, Embroidery, PromotionalProducts

How many colors would you like to use?

What Graphical elements should we use in your logo?

What elements would you like to avoid?
Progressive, Exclusive, Bold, Daring, Corporate, Fun, Stable, Friendly, Traditional, Family/Small Business, High-Tech, Reserved, Serious, Inexpensive

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