Logo Design Case Study for Grosse Pointe House Physicians of Harper Woods, MI

Grosse Pointe House Physicians is a Harper Woods, MI based company. Below is an abbreviated version of their creative brief that helped us create their unique logo design.

Please describe your business, product or service:
A group of primary care physicians that provide after-hours moonlighting coverage to local hospital (Bon Secours). Provide bedside evaluations of patients in distress, intensive care unit coverage, code coverage, etc. Provide coverage after 5pm weekdays and all day on weekends and holidays when normal hospital staff physicians are not working.


What type of mood, or “feeling” would you like to convey with your logo?


Would you like a symbol or text based logo?
No Symbols Please. Just a Professional Font.

Where do you envision using your logo?
PrintedMaterials

How many colors would you like to use?


What Graphical elements should we use in your logo?


What elements would you like to avoid?


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