After putting in so much time, effort and money, World’s topnotch corporate brand Microsoft has finally unveiled its new Search Engine named “Bing”. Resources tell that “Bing” fast search results will help customers make quick and informed decisions. The unusual features and new approach of this search engine has swept the IT industry.

If we take a quick look at the history, “Search” has been one of Microsoft’s biggest failures. Well, this time they say that they have created “Bing” with new intuitive tools to help customers make better decisions.

The BING Logo:

Well, coming to the logo design of this new over hyped search engine is no killer logo. Although a simple Google typographic logo takes world’s best compliments but “Bing” don’t seems to be that lucky. The light blue and yellow/orange color combination has been badly criticized. The concept of showcasing the lowercase letter “b” as an eye, simply fails to add any personality and theme to the logo.

Microsoft claims to be spending some $80 to $100 million on the marketing campaign for Bing…isn’t it hideously silly.  In short, most of the people think Microsoft fails to create any waves with this stupendously grim log which doesn’t posses any energy to stand up high.

How many of you think you must have done a better job than this? If so, send in your suggestions to share your creative ideas.