• Be expressive.
• Be memorable.
• Be unique from competitors.
• Effective in every color (black and white too).
• Be scalable (readable in various sizes and media).
• Communicate product or service’s message and personality.
• Simple for the audience.
• Creates credibility.

Reasons to have a professional logo:

• Portrays your business in a positive and appealing manner
• Defines your business culture and nature to the outside world
• Makes your company stand exclusively among your competitors
• Presents your services/product in a unique way
• Conveys the right message about your business to potential clients
• Business logos are more capable to capture proficient customers

    The charm and magic of business cards is always mesmerizing. We are always up on our toes to make ourselves stand out in this tough competition. My blog is always stuffing you all with the importance of having professional company logos but I think business cards play a vital role in building strong corporate identity.On searching the internet you will get to see awesome collection of business cards but the set below will surely tempt you to be more experimental and creative with your corporate business cards.

Exchanging business cards is an old tradition of the business world but most of them are tucked into a wallet or desk drawers. Here is a collection of 30 business cards which will truly impress your clients and make them hire you every time they need the related services.

1 ) Chuck Tingley

2 ) Lettau Designs

3 ) Nathan Jones

4 ) Kenspecklegifts

5 ) Jason McGrew

6 ) Lego

7 ) Primal Screen

8 ) Sparkle Labs

9 ) Toxic Puppy

10 ) Kass

11 ) NC Publishing

13 ) Distrilo

14 ) Olokial

15 ) Isablah

16 ) Leschinski Design

17 ) Jack rabbit

18 ) S&N

19 ) Butter Label

20 ) Made by Elephant

21 ) Gehring Sales & service

22 ) Rezife

23 ) Geniealisa

24 ) Daniel Ballou

25 ) Lioninoil

26 ) Corporation Pop

27 ) Space 150

28 ) Than an Agency

29 ) SupaFly Design

30 ) SheetSeat

31 ) David Burke

32 ) KEO

33 ) Relix

34 ) Sarah Power Media

35 ) Dale Edwin Murray

Anyhow, the title in itself is a confident statement; I am just here to tell “WHY” small business owners should have a professionally designed logo.

                  The MTV-owned cable channel, Nickelodeon has come a long way to be on the list of world famous brands, with big fan following from territories including Europe, the Middle-East, Russia and Asia. The channel aims to entertain children of ages 6 to 20 and is an important part of the golden memories of our childhood and teenage. Since its launch December 1, 1977 the Nickelodeon team thinks it’s high time that 30-year-old identity should be changed.

1) The memorable old “Nickelodeon Logo":

2) The New “Nickelodeon” Logo:

3) Why “Nick” wanted a new Corporate Identity?

Armin (from under consideration) inquired the reason of this change from Russell Hicks (executive vice president and creative director of Nickelodeon), who explained that internet has made kids very fast. They enjoy innovative and trendy stuff. Therefore, the 30-year-old identity had to change.

Nickelodeon today is a media enterprise that consists of multiple channels that air in 175 countries, a motion picture production company, an ever-growing online presence, and outlets of numerous consumer products. Therefore, the team working on the redesign was briefed how the new logo should compliment different upcoming projects (channels and divisions.)

4) Will you miss the old logo:( ?

However, once a logo is created, it becomes difficult and expensive to change it frequently. Therefore, it should be developed with intricate care, avoiding all the mistakes which can spoil your corporate emblem.

Below I list some traits of logo designing, which immensely contribute in making a logo successful. You might get irritated with constant reference of these features but trust me they make your corporate Logo a BIG hit.

• A simple but memorable icon: It is believed that most significant part of a logo is the icon, the first thing which attracts the viewer. Therefore, it is very important to opt for a catchy, simple and creative icon. A sophisticated and elegant icon makes your logo stand out in this overcrowded world of logos…so try searching for creative icons for your corporate logo.
  
  
• Punching tagline: A grasping tagline insistently conveys your company’s efficiency and reliability, to your customers. An elegant icon accompanied with a strong tagline will help you win numerous profitable customers.

• Not stuffed with multiple design elements: Logos with a simple design never go out of fashion. Although the advance techniques of graphic design have introduced several trends in world of logo design but avoid making your logo busy. A clean, simple, and uncluttered looking logo normally is the best selection for all types of business fields.

• Resizes well for every media: A logo is claimed to be well-designed if it effectively resizes for all the available marketing and advertising media. Unfortunately, many famous company logos turn out to be a disappointment when resized to be used for different media. A successful corporate mark, should look great in all sizes, no matter wherever you use it.

• Looks best in Black and White: Never skip the black and white aspect of your logo because it is equally important as its colorful version. For example, when you need to send a letterhead to your client, your logo will show in black and white.
  Your logo should have an ability to grab the viewer’s attention even in black and white. Therefore, don’t forget to highlight the black and white side of your logo.

• Clean and readable fonts: Using too many fonts at once confuses the viewer. Using a maximum of two fonts of different weights is standard practice. Although it is quiet tricky, but try choosing the right font for your logo design which complements the style of the icon. Clean and readable fonts make it easy for the viewer to remember your logo.

• Right use of Colors: It’s true that a human eye never skips a colorful vision but many businessmen use this theory in wrong means. They ask their designers to come up with colorful logos so that everyone is attracted towards them. Surely, a logo is incomplete without colors but it is important to use the colors in their right sense. Just adding multiple colors, does not add beauty to a logo. It is important to sensibly use colors which relate to your industry as well.

Your logo plays the lead role in marketing and advertising your business. Many business owners think that designing a logo is not a complicated task and assume that anyone with some artistic inclinations can design a logo for them. This is their biggest mistake because many of them are not ready to pay heavy amounts to graphic designers and handover their work to amateur designers.

Here, I would like to suggest a great platform like logosnap.com of DIY logos which offer you an opportunity to create effective logos according to your requirements. Just follow the above given features, I am sure you will take over the market with your extraordinary corporate logos.